
In recent months, several European representatives embarked on trade missions to Vietnam.
According to the Vietnamese Ministry of Planning and Investment, the country attracted nearly US$36.61 billion of Foreign Direct Investment (FDI) in 2023, marking a notable increase of over 32 percent compared to the previous year.
What factors contribute to this success? Vietnam, having emerged from a tumultuous history that included a war with the United States until the 1970s and continuing under communist leadership, has made significant strides. European entrepreneurs share their experiences in this thriving Southeast Asian nation.